Internet, meet marketing; marketing, meet Internet
Writing by Chris on Monday, 22 of January , 2007 at 7:50 pm
SciFi has really been on the for front on a lot of web marketing techniques.
The Sci Fi Channel has launched a great email campaign to help spread the word about Battlestar Galactica. The mailer — that’s an example on the right — sends recipients to “The Story So Far,†a web page the provides both three- and 44-minute recaps of the series, primers for the first two seasons and, my favorite, a glossary that includes an entry for “frak.â€
http://blog.newsarama.com/2007/01/22/internet-meet-marketing-marketing-meet-internet/
Category: General News
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